Post by account_disabled on Nov 5, 2023 2:58:46 GMT -2
Providing your managers with information like this will spark some of that competitive spirit that can certainly help push your SEO proposition . Adopt terminology that your interlocutor can easily understand Remember that the entrepreneurs you are targeting most likely do not understand the technical language of SEO terminology . For this reason, it will be very useful for you to be able to provide specific information and examples, thanks to which CEOs will be able to better understand what you are talking about. For example, you may want to talk about metadata and KPIs Key Performance Indicators.
But the individuals you are targeting may need guidance in understanding these terms. Address these topics by reformulating the terms used : for example, you can change the term metadata to "how users view your web designs and development service website on the search engine results page", and KPI to "set of indicators that allow you to measure the performance of the activity ”. KPIs When you present your plan to managers for how an SEO investment will make your company achieve its intended results, make sure they take your proposal as more than a fantasy. Your proposal must be supported by real, tangible data from an internal execution perspectiv.
This means that you must be very specific regarding the costs, personnel and budget necessary to complete your SEO plan: you must establish very clearly which indicators are useful for evaluating the success of the strategy . This will likely include specific information such as: The customer acquisition cost (CAC) The percentage of CAC used for marketing The relationship between the value the product has for the customer and the CAC The time required for there to be a return in CAC conversions The percentages of customers originated or influenced by marketing If your presentation can convincingly demonstrate.
But the individuals you are targeting may need guidance in understanding these terms. Address these topics by reformulating the terms used : for example, you can change the term metadata to "how users view your web designs and development service website on the search engine results page", and KPI to "set of indicators that allow you to measure the performance of the activity ”. KPIs When you present your plan to managers for how an SEO investment will make your company achieve its intended results, make sure they take your proposal as more than a fantasy. Your proposal must be supported by real, tangible data from an internal execution perspectiv.
This means that you must be very specific regarding the costs, personnel and budget necessary to complete your SEO plan: you must establish very clearly which indicators are useful for evaluating the success of the strategy . This will likely include specific information such as: The customer acquisition cost (CAC) The percentage of CAC used for marketing The relationship between the value the product has for the customer and the CAC The time required for there to be a return in CAC conversions The percentages of customers originated or influenced by marketing If your presentation can convincingly demonstrate.